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Brand Saga: Swiggy's marketing trail to IPO
Food delivery platform Swiggy, which recently marked a major milestone by debuting on the stock market, was founded in 2014 by Nandan Reddy, Rahul Jaimini, and Sriharsha Majety. But Swiggy’s story...
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Vinayak Singh appointed as Head of Digital Marketing at Reliance Digital
Vinayak Singh has been appointed Head of Digital Marketing at consumer electronics retailer Reliance Digital. He shared the news of his career move on LinkedIn. With over 14 years of expertise in...
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Jubilant Bhartia Group acquires 40% stake in Hindustan Coca-Cola Holdings
The Coca‑Cola Company has reached an agreement with the Jubilant Bhartia Group to acquire a 40% stake in Hindustan Coca‑Cola Holdings Pvt. Ltd., the parent company of the largest Coca‑Cola bottler in...
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Dentsu India appoints Adhirup Datta as CEO of Sokrati
Dentsu India has announced key leadership advancements to bolster its performance marketing capabilities. Abhirup Datta has been appointed as the CEO of Sokrati, in addition to his current role as CEO,...
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super.money appoints Kaushik Mukherjee as CTO
super.money, a credit-first UPI platform, has announced the appointment of Kaushik Mukherjee as its new Chief Technology Officer (CTO). With over two decades of experience, Mukherjee brings expertise...
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ISPL Season 2 auction witnesses teams spending more than ₹5.54 cr
The Indian Street Premier League (ISPL) Season 2 auction witnessed intense bidding wars as six teams used the opportunity to build strong teams for the upcoming second season of the league, scheduled...
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All you need to know about Google’s Gemini 2.0
Google has unveiled Gemini 2.0, the latest iteration of its multimodal AI model, designed to redefine how users interact with information and AI-driven tools. Gemini 2.0 is the company’s advanced AI...
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ChatGPT restored after global outage
ChatGPT, OpenAI’s widely-used AI chatbot, is back online after a global outage on Thursday, which left millions unable to access its services. The disruption, which began around 7 pm ET (5:30 am IST),...
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KT Professional names Jacqueline Fernandez as brand ambassador
KT Professional has announced Bollywood actress Jacqueline Fernandez as the new brand ambassador for its range of premium hair care products. With this partnership, Jacqueline will help elevate KT...
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Pilgrim onboards Jennifer Winget as the face of its skincare range
Pilgrim, an Indian beauty and personal care brand, announced Jennifer Winget as the new face of its skincare range. Building on its haircare campaign featuring Rashmika Mandanna, Pilgrim continues its...
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Ashwini Vaishnaw open to new laws on social media accountability & AI...
Ashwini Vaishnaw, Union Minister of Electronics and Information Technology, Railways and Information & Broadcasting, while addressing questions on AI governance and development in Parliament,...
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Federal Bank joins the bandwagon of 'Wed in India' to celebrate a unique...
Wedding season in India brings with it a sense of joy, excitement, and anticipation. There’s something truly heartwarming about seeing friends, family, cousins, and loved ones exchange vows, marking...
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Rockit unveils a new visual identity
Rockit, a new-age energy beverage, founded by Vedant Garg has unveiled its new packaging marking a shift from grungy designs and aggressive branding that dominate the category. Backed by Sauce.vc with...
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Australia's new tax plan targets big tech for media revenue
The Australian government plans to introduce a tax on tech companies like Google and Meta if they fail to compensate local news organisations for using their content. Starting January 1, firms earning...
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89% of Gen Zs and 68% of HRs believe AI training boosts salaries: report
Unstop, a talent attraction, assessment, and hiring platform for students and graduates, has unveiled the Unstop Hiring Kart: Skills & AI Report 2024. Based on surveys of 6,900 GenZ professionals...
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Tonic Worldwide’s Chetan Asher on building a digital-first agency with...
Tonic Worldwide, a digital-first independent agency, recently marked its 17th anniversary, completing nearly two decades in the advertising industry. Founded during the early stages of India’s digital...
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WPP and Universal Music Group partner to drive music-driven brand engagement
WPP, the creative transformation company, and Universal Music Group (UMG), a music-based entertainment company, announced a strategic partnership that will provide clients’ brands with audience...
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Sony Sports Network signs three-year deal to telecast Hockey India League
The Hockey India League (HIL) 2024-25 is set to reach millions of hockey fans across India and beyond, as Sony Sports Network (SSN) announces its comprehensive telecast plan for the upcoming season....
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ED conducts raids in Suumaya-Dentsu embezzlement case
The Enforcement Directorate nforcement Directorate (ED) conducted extensive search operations on Tuesday, December 10 at 19 locations across Mumbai, Delhi, and Gurgaon as part of its investigation into...
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Vivendi shareholders approve split of Canal+, Havas, and Louis Hachette Group
Vivendi’s Combined General Shareholders Meeting, chaired by Yannick Bolloré, has approved the separation of Canal+, Havas, and the Louis Hachette Group, which includes a 66.53% stake in Lagardère and...
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